Head of marketing
Job Description
Ethio Impact Consulting Plc is looking for an Head of marketing on behalf of a Private company.
Under the supervision of the Commercial department director, the Head of Marketing responsibilities include creating the business’ marketing strategy and developing a brand’s presence. It is a role with numerous senior responsibilities, managing lots of moving parts and requiring extensive sector and legal knowledge.
DUTIES AND RESPONSIBILITIES
- Leading the development of all marketing plans.
- Ensuring the implementation of effective marketing strategies.
- Focusing on growing audiences and the uptake for products and services.
- Reviewing and reporting on all areas of the marketing strategies and its implementation.
- Developing the corporate brand identity in consultation with senior managers, executives, and partners.
- Managing creative agencies and retainer partners.
- Collaborating with senior team members across all departments to uncover insights and create innovative marketing and branding strategies.
- Identifying ways to grow the marketing department and secure resources.
- Sourcing talent to ensure the retention of specialist skill sets across your teams.
- Monitoring, reviewing, and reporting on all marketing activities, results, and Return on Investment (ROI).
- Conducting strategic marketing analysis that will help guide marketing messages.
- Overseeing social media planning and execution.
- Consistently identifying new or expanded revenue opportunities and strategizing the implementation of plans.
- Conception, development and implementation of marketing plans and strategies, product concepts and promotional programmed to drive interest and sales.
- Working to continuously ensure the company marketing goals are communicated across the entire organization and improving the company’s marketing outreach efforts.
- Ensuring that all current marketing and copyright regulations comply with accepted professional standards, policies, procedures, and legislation.
- Promoting and embedding strong and inspirational leadership to the entire team by demonstrating the company’s values and championing the leadership behavior framework.
- Efficiently managing annual marketing budgets.
- Perform other related duties as assigned by immediate supervisor.
REQUIREMENTS
- BA degree in Marketing Management or related field of study.
- 5 years and above with relevant experiences.
How To Apply
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